Daimler joins NACV Show in 2017

The North American Commercial Vehicle Show (NACV Show) announced that Daimler Trucks North America (DTNA) has signed a letter of intent to exhibit at the inaugural NACV Show in Atlanta, GA, from Sept. 18-22, 2017, as well as the 2019 & 2021 NACV Shows. DTNA also joins the NACV Show exhibitor advisory committee.

Daimler Trucks North America has diligently reviewed numerous concepts and proposals for the next evolution in shows and exhibitions in the North American commercial vehicle market, and we have chosen the North American Commercial Vehicle (NACV) Show as the one commercial vehicle event that can meet our business goals and needs,” said Daimler Trucks North America president & CEO Martin Daum. “The NACV Show is the perfect platform for Daimler Trucks North America to connect with our suppliers and fleet customers, launch new products and meet with industry press."

David Giroux, director corporate communications and corporate marketing at Daimler Trucks North America, continued: “Our choice to sign a letter of intent for the NACV has no connection to other annual regional shows.  Attendance at regional shows – such as MATS or GATS – by local dealers or individual brands will be at their discretion.  We will not be attending these shows on a collective corporate basis.  The NACV will be a showcase for technologies and innovations across all Daimler Truck brands operating in North America.  We look forward to the inaugural show in September 2017.”

The NACV Show is organized and managed jointly by Newcom Media USA (Newcom) and Hannover Fairs USA (HFUSA). The NACV Show targets North American-based commercial fleet owners, heavy duty vocational applications, commercial and light commercial vehicle dealers, distributors, original equipment manufacturers, service suppliers, and the commercial vehicle trade media. The first three biennial NACV Shows will be held in Atlanta.

“As the world’s leading commercial vehicle manufacturer, it is critically important to have a technological showcase fitting for display of Daimler Trucks’ unmatched product offerings,” said Florian Martens, director, global communications, Daimler Trucks. “The NACV will provide us the opportunity to spotlight the technology and the boundless innovation that is synonymous with Daimler Trucks.” 

“The North American truck market is a technological leader, highly sophisticated and critically important to Daimler Trucks, this is an exciting development in the global commercial vehicle industry,” Martens added.

“Daimler Trucks North America’s commitment to these three events solidifies the importance of the NACV Show, creating value for all of our visitors and exhibitors," said Larry Turner, president & CEO of HFUSA. “HFUSA and Newcom formed this strategic collaboration to offer industry participants a first look at new products and solutions, as well as a premier destination to network and form business partnerships.”

“We will continue to work with the other truck manufacturers and strategic industry partners over the coming weeks to solidify their commitments with the goal of presenting the full event concept to the industry at large by July 1,” added Joe Glionna, vice president of Newcom.

To register to exhibit or attend North American Commercial Vehicle 2017, visit www.nacvshow.com or contact HFUSA Sales Director, Ethan Carter at [email protected] or (773)796-4250.

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