Women In Trucking extends reach internationally

Women In Trucking president & CEO Ellen Voie will be giving an international perspective to attendees of the Elmia Lastbil 2012 International Trade Fair in Sweden as a guest of Volvo Trucks North America.

The Elmia Lastbil 2012 International Trade Fair for the transportation industry has been attracting visitors to Elmia, Jonkoping, Sweden, since 1983. Last year, nearly 40,000 visitors attended the event and next month’s show is expected to cover more than five acres of exhibits, demonstrations, seminars and competitions.

Bill Rehn, CEO of The Vocational Training and Working Environment Council, a Stockholm-based association for education, training and security for people employed in the Swedish transport industry, invited Voie to speak.

“Our efforts to increase Sweden’s driver workforce is urgent, and our need to better understand how to attract and retain female drivers is a factor,” Rehn said. “For this reason, we have invited Ellen to speak at the Elmia Lastbil 2012 event and share the challenges women face in America and the accomplishments of the Women In Trucking Association in addressing these issues.”

Volvo, which has a large presence at the Elmia Lastbil 2012, agreed to sponsor Voie’s trip to Sweden.

“Volvo is proud to sponsor Women in Trucking because of its commitment to safely improving the lives of professional female drivers of our nation’s roads,” said Magnus Koeck, vice president of marketing & brand management at Volvo Trucks North America. “As a global company, we are also honored to help broaden Women in Trucking’s mission to other parts of the world - such as Sweden and the rest of Europe — where professional women truck drivers face similar issues.”

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