Inrix inks deal with Microsoft

Sept. 6, 2007
Inrix (www.inrix.com) has announced signing an agreement with Microsoft under which Microsoft will have the right to use Inrix real-time, historical and predictive traffic data

Inrix has announced signing an agreement with Microsoft under which Microsoft will have the right to use Inrix real-time, historical and predictive traffic data for Microsoft online properties as well as for its desktop and mobile applications.

According to Inrix, this could include Windows Live Search/Virtual Earth, MSN Direct and other internet-related sites as well as desktop applications like Streets & Trips and Outlook, plus mobile applications, such as Live Local Search.

Inrix said it will deploy its traffic data in stages across a variety of Microsoft platforms. The actual launch date for deployment is expected later this year or in early 2008.

In another announcement, Inrix and Short Elliott Hendrickson Inc., a professional consulting services firm, revealed that the Wisconsin Dept. of Transportation (WisDOT) has selected Inrix to provide real time traffic flow data for nearly 250 centerline miles of highway between Milwaukee and Green Bay, including portions of US 41, I-43, and WIS 172. Inrix will provide three different types of traffic flow information: traffic speeds by road segment, over 30 key route travel times, and congestion alerts that can be integrated into WisDOT’s future 511 service.

According to Inrix, WisDOT is now integrating Inrix data into its Traffic Management software and intends to demonstrate its expanded coverage for those who tour the new Statewide Traffic Operations Center (TOC) during the American Association of Highway Transportation Officials (AASHTO) annual meeting beginning on September 27 in Milwaukee.

About the Author

Wendy Leavitt

Wendy Leavitt joined Fleet Owner in 1998 after serving as editor-in-chief of Trucking Technology magazine for four years.

She began her career in the trucking industry at Kenworth Truck Company in Kirkland, WA where she spent 16 years—the first five years as safety and compliance manager in the engineering department and more than a decade as the company’s manager of advertising and public relations. She has also worked as a book editor, guided authors through the self-publishing process and operated her own marketing and public relations business.

Wendy has a Masters Degree in English and Art History from Western Washington University, where, as a graduate student, she also taught writing.  

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