The familiar bright-yellow color scheme on Kinedyne’s cargo straps is no more. Instead, to align with global initiatives, the company has changed the color scheme to include black edges, gold color webbing and a new stencil pattern on many of its most popular strap assemblies.
“We’ve introduced this color change on our strap assemblies in an effort to develop a standard product that we can sell to our markets worldwide,” said Jim Calico, Kinedyne’s vp-sales and marketing. “The gold webbing with black edges has been sold to our customers in Canada for years; now, we’re making it our global standard. This new color scheme also serves as a differentiator vs. some of our competitors.”
The changes include the new color pattern on most of the 2-, 3- and 4-in. wide strap assemblies along with gold color webbing on all 2-, 3- and 4-in. wide winch and ratchet strap assemblies. The new stencil pattern will also include the “Working Load Limit” (WLL) of the assembly in both pounds and kilograms and the Kinedyne logo are regular intervals on the webbing.
By printing the WLL directly on the webbing, it will allow drivers the opportunity to fully utilize the weight limit requirements of the strap. Currently, straps with missing tags or illegible tags are automatically downgraded to a WLL limit of 1,000 lbs. per inch of width.
