Ryder appoints vp-marketing for fleet management solutions

Sheryl Pattek has been named the new vp-marketing for Ryder System’s Fleet Management Solutions (FMS) division. Pattek will be responsible for FMS business growth with new product and service marketing, and driving demand for existing products and services

Sheryl Pattek has been named the new vp-marketing for Ryder System’s Fleet Management Solutions (FMS) division. Pattek will be responsible for FMS business growth with new product and service marketing, and driving demand for existing products and services.

“Sheryl is a proven leader in developing and executing marketing strategy as well as strong demand generation and brand awareness programs that consistently lead to revenue growth,” said John Gleason, vp-sales & marketing for Fleet Management Solutions. “We look forward to her leadership and expertise in developing strategies and products to further penetrate growth markets.”

Pattek joins Ryder with more than 20 years of experience in marketing strategy and management, most recently serving as vp-marketing services for production printing systems at Océ North America.

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