Online Used Truck Sales Growing

June 1, 2004
Used truck sales remain strong this year, according to Mike McMahon, marketing manager for International Truck & Engine Corp.’s used truck organization, and the Internet is gaining popularity as a tool for finding and buying them. “We’re selling about 5 to 6 trucks a month completely online,” McMahon, told Drivers. “It’s a small percentage of our overall used truck sales, but it shows that used truck

Used truck sales remain strong this year, according to Mike McMahon, marketing manager for International Truck & Engine Corp.’s used truck organization, and the Internet is gaining popularity as a tool for finding and buying them.

“We’re selling about 5 to 6 trucks a month completely online,” McMahon, told Drivers. “It’s a small percentage of our overall used truck sales, but it shows that used truck buyers are no longer using the web just to search for the trucks they want – they are buying them online as well.”

At a ride-and-drive event hosted by International outside Dallas last week, he stressed that used truck sales remain strong for units displaying “the right specs.”

“Basically, if it’s a low mileage, late model truck and the specs are right for the application, then it will sell fast,” McMahon said. “That’s regardless of whether it’s a daycab or sleeper.”

He also noted that everyone is in the market to buy used trucks – owner-operators, small regional fleets, one and two truck fleets, and large national carriers – and that used truck buyers increasingly want the same package of services available for new trucks.

“They want a ‘one stop shop’ when it comes to used trucks,” said McMahon. “They want the same parts, service, warranty, and finance options available for new trucks.”

About the Author

Sean Kilcarr | Editor in Chief

Sean previously reported and commented on trends affecting the many different strata of the trucking industry. Also be sure to visit Sean's blog Trucks at Work where he offers analysis on a variety of different topics inside the trucking industry.

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