Mitsubishi Electric rolls out aftermarket program

Mitsubishi Electric Automotive America, Inc. has announced the launch of its AllMakes aftermarket program which makes available its Class 8 alternators and starters exclusively at nearly 3,000 OE dealers in North America

Mitsubishi Electric Automotive America, Inc. has announced the launch of its AllMakes aftermarket program which makes available its Class 8 alternators and starters exclusively at nearly 3,000 OE dealers in North America.

According to the company, its alternators and starters have a global three-year warranty failure rate of less than 1%, come with a one-year, unlimited mileage warranty, and are compatible with most trucks. Mitsubishi Electric offers only new alternators and starters.

The company is kicking off the program by offering dealers a promotional “pack-up” which includes a 15% discount and a free point-of-purchase retail display.

For more information, go to www.heavyduty.meaa-mea.com.

TAGS: Operations
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