Aaron’s partners with Azuga to deliver GPS, driver behavior solutions to fleet

Aaron's, a lease-to-own specialty retailer that offers payment options for furniture, electronics and appliances, recently partnered with Azuga, a GPS fleet tracking and driver behavior solution, in order to improve fleet safety and increase ROI, the company announced.

With over 7,000 fleet drivers, Aaron’s said it now receives comprehensive coverage of next-generation GPS functionality, which combines GPS with driver rewards, vehicle health and plug-and-play installation. “In only six months, Aaron’s has been able to generate a powerful ROI across different areas: reduction in idling, increased safety and longer truck life,” the company said.

“We selected Azuga for its comprehensive functionality spanning GPS tracking, rewards-driven driver behavior solutions and engine diagnostics,” said Lewis Allen, senior manager fleet operations. “We were able to improve many aspects of our fleet operations within the first three months of deploying Azuga. Its reliability, accuracy and value are unlike traditional hard-installed GPS systems. In addition, their social telematics feature allows us to further motivate and incentivize employees as well as to continue find new sources of ROI.”

“We’re pleased that our technology has positively impacted Aaron’s fleet safety, cost efficiency and ability to serve customers,” said Ananth Rani, co-founder and president of Azuga. “Aaron’s is one of the first companies to adopt Azuga‘s new driver centric social telematics features in an industry which was historically dominated by command-and-control ‘big brother’ GPS.”

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