Full Circle selects MacroPoint as load tracker

MacroPoint announced that the Full Circle TMS scalable web-based system has selected MacroPoint as its default load tracking solution.

“We’re building a web-based TMS that will give a variety of transportation business sizes and operating models the ability to share data in real time,” said Stuart Sutton, president and CEO of Full Circle TMS. “If our customers have no tracking technology, MacroPoint becomes the default load tracking solution.  MacroPoint is the best system available that can work anywhere in North America on a diverse hardware platform. The technology we’re developing will also be going global and we believe MacroPoint has the capability to grow with us.”

Used with a driver’s mobile phone, including flip phones, or existing in-cab ELD/GPS devices, MacroPoint’s patented location monitoring and tracking software gives third parties load status and location visibility on their shipments. With MacroPoint, brokers, 3PLs and shippers have real-time location tracking, delivery monitoring, and event notifications that enhance the efficiency and profitability of their operations.

“Full Circle is preparing to become the only TMS on the market that automatically tracks every load,” said Bennett Adelson, president of MacroPoint. “While other TMS providers either don't offer a 3rd party tracking capability or require their customers to selectively turn it on, Full Circle is creating an Always-On system to track every load. MacroPoint’s cost effective load tracking solution combined with Full Circle’s capabilities will give our mutual customers the value of critical track and trace information, seamlessly and automatically.”

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