MacroPoint, creators of patented freight tracking software designed to give third party visibility into load status, announced an enhanced integration with Real Time Freight, a transportation management system (TMS) for shippers, brokers and carriers. The TMS partner is now including MacroPoint as an embedded feature delivering seamless, integrated freight tracking automation for mutual customers.
“Our deeper integration with MacroPoint freight tracking solutions provides additional transparency throughout our customer’s freight network,” said Trent Broberg, general manager of Real Time Freight. “MacroPoint’s industry leading track and trace functionality eliminates phone calls, automates visibility and simplifies resource allocation. Its functionality adds value to our customer relationships and we anticipate its use will grow considerably.”
Activated from a driver’s mobile phone, including flip phones, or existing in-cab ELD/GPS device, MacroPoint’s location tracking software gives third parties load status and location visibility on their shipments. With MacroPoint, brokers, 3PLs and shippers now have the same real-time location tracking, on-time delivery monitoring, and arrival and departure notifications that GPS-enabled carriers have been utilizing for over two decades, the company said.
“MacroPoint is excited by the depth of this new integration with Real Time Freight, and we expect the clients they serve will be thrilled with it as well,” said Glynn Spangenberg, general manager of MacroPoint. “Together with our integrated TMS partners, MacroPoint helps produce more profit per load without needing to invest in additional software, hardware or people.