Well-wheeled: Nine custom Chevy trucks that netted six figures

Nov. 2, 2017
As part of the ongoing centennial celebration of its trucks, Chevrolet recently showcased nine custom bow-tied pickups that fetched over $100,000.

What is it about that '50s style? As part of the ongoing centennial celebration of its trucks, Chevrolet recently showcased nine custom bow-tied pickups that fetched over $100,000, and seven were originally built in the 1950s — though all have received extensive custom work well beyond what they were endowed with at the factory.  

The trucks were sold by Barrett-Jackson Auction Co., which is based in Scottsdale, AZ and specializes in antique and classic automobiles. But if you thought only classic cars draw big interest, think again: vintage/ antique and custom-built trucks have been attracting those big bids more and more.

"Vintage trucks, especially Chevrolets, have been gaining popularity with collectors, to the point that they are rivaling muscle cars," said Craig Jackson, chairman and CEO of Barrett-Jackson. "The most sought-after vintage trucks are full custom builds, and buyers are looking for both unique design elements and high-quality craftsmanship." 

Check out our slideshow to learn more about each of these custom pickups.

About the Author

Aaron Marsh

Before computerization had fully taken hold and automotive work took someone who speaks engine, Aaron grew up in Upstate New York taking cars apart and fixing and rewiring them, keeping more than a few great jalopies (classics) on the road that probably didn't deserve to be. He spent a decade inside the Beltway covering Congress and the intricacies of the health care system before a stint in local New England news, picking up awards for both pen and camera.

He wrote about you-name-it, from transportation and law and the courts to events of all kinds and telecommunications, and landed in trucking when he joined FleetOwner in July 2015. Long an editorial leader, he was a keeper of knowledge at FleetOwner ready to dive in on the technical and the topical inside and all-around trucking—and still turned a wrench or two. Or three. 

Aaron previously wrote for FleetOwner. 

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