Are truck sales stabilizing?

Aug. 1, 2009
Data compiled by economic research firm FTR Associates indicates that commercial truck sales for both the heavy- and medium-duty segments are beginning to stabilize, albeit at historically low levels. The million-dollar question, said FTR president Eric Starks, is when will sales start to pick up again? We're paying very close attention to the orders and sales numbers, because we could be at this

Data compiled by economic research firm FTR Associates indicates that commercial truck sales for both the heavy- and medium-duty segments are beginning to stabilize, albeit at historically low levels. The million-dollar question, said FTR president Eric Starks, is when will sales start to pick up again?

“We're paying very close attention to the orders and sales numbers, because we could be at this bottom for a while,” Starks told Fleet Owner. “But for now, order activity and sales are stabilizing both for Class 8 and medium-duty [segments]. We expect orders and sales to stay flat from the second through the third quarter, though there may be a [truck] production dip in the third quarter as OEMs shut plants down for vacation time.”

As a result, FTR's Class 8 truck production forecast for 2009 remains unchanged; the firm still expects Class 8 production to finish the year 47% below 2008 levels. It also projects a slow recovery to begin in 2010 that will regain some of the ground lost this year; however, 2010 production is still anticipated to be about 30% below 2008 levels, FTR said.

Sponsored Recommendations

Reducing CSA Violations & Increasing Safety With Advanced Trailer Telematics

Keep the roads safer with advanced trailer telematics. In this whitepaper, see how you can gain insights that lead to increased safety and reduced roadside incidents—keeping drivers...

80% Fewer Towable Accidents - 10 Key Strategies

After installing grille guards on all of their Class 8 trucks, a major Midwest fleet reported they had reduced their number of towable accidents by 80% post installation – including...

Proactive Fleet Safety: A Guide to Improved Efficiency and Profitability

Each year, carriers lose around 32.6 billion vehicle hours as a result of weather-related congestion. Discover how to shift from reactive to proactive, improve efficiency, and...

Tackling the Tech Shortage: Lessons in Recruiting Talent and Reducing Turnover

Discover innovative strategies for recruiting and retaining tech talent in the trucking industry at our April 16th webinar, where experts will share insights on competitive pay...

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!