Alliance Truck Parts co-hosted #TruckersChat, a live Twitter chat by TruckersReport, on Wednesday, June 15. Discussion revolved around truck parts and maintenance.
“This event provides an opportunity for professional truck drivers to discuss some of their top maintenance issues and learn maintenance tips, tricks and best practices from each other,” Julia Reyer, digital marketing manager, aftermarket marketing communications at Daimler Trucks North America, told Fleet Owner. “The Twitter chat [is] guided by a list of questions that we provide, but we hope to see a robust flow of conversation between the drivers.”
TruckersReport is an online forum for professional truck drivers. Since its inception in 2003, it has facilitated more than 241,000 discussions and 4.7 million messages for members on truck-related issues.
Here are a sampling of questions and answers from the chat:
Q: What is the most important item on your pre-trip checklist?
The primary goal of the chat, Reyer said, is for truck drivers to discuss some of their own experiences of truck maintenance while on the road and learn from one another. “But we will monitor the chat for insights of our own such as common truck maintenance issues, how professional truck drivers get maintenance help while on the road and where they take their truck for service,” she added. “We even hope to learn fun facts like what truck part dads most want for this upcoming Father’s Day.”
Reyer mentioned that after the chat, Alliance will use some of the information collected to improve its parts delivery processes, service network and Alliance Truck Parts availability across the nation.
“Our goal is to deliver an exceptional parts and service customer experience,” Reyer said. “This level of connectivity with our customers allows us to understand their pain points and needs.”
