The Share the Road program teaches motorists how to safely drive alongside heavy-duty vehicles on our nation’s roadways. The professional drivers who participate in the program are among the best of their class, many of whom have 1 million miles or more that have been accident-free. Utilizing the Mack Anthem model as an educational tool, Share the Road drivers demonstrate to the public the differences between heavy-duty trucks and passenger vehicles, while also explaining stopping distances and blind spots. Drivers from the Share the Road program have conducted 210 events since October 2020 with more than 2,500 people.
A camouflaged-wrapped Mack Anthem is driven by the Share the Road drivers for the Workforce Heroes program to recruit veterans into trucking careers. The Anthem visits military bases, schools, and career fairs. There have been 45 Workforce Heroes programs conducted since October 2020, reaching 950 people.
“We are so thankful for Mack Trucks’ commitment to not only the ATA, but the overall trucking industry,” said Chris Spear, ATA's president and CEO. “Their sponsorship of both our Share the Road and Workforce Heroes programs is outstanding. Both of the Mack Anthem models that are provided to ATA are integral in telling our story of highway safety and the numerous opportunities in trucking. Educating the motoring public about truck safety, as well as educating returning veterans about the careers in trucking, would not be possible without the generous support of Mack Trucks.”