Photo: Kenworth Truck Co.
111819 Wisconsin Kenworth location La Crosse.jpg

Wisconsin Kenworth opens new La Crosse dealership

Nov. 18, 2019
Wisconsin Kenworth, an affiliate of CSM Truck, has expanded operations by opening a new Kenworth Truck dealership facility in La Crosse, Wisconsin.

Wisconsin Kenworth, an affiliate of CSM Truck, has expanded operations by opening a new Kenworth Truck dealership facility in La Crosse, WI. The new location, at 4101 Kinney Coulee Road N. in La Crosse, will provide a work place for team members to support local customers along with those that are passing through western Wisconsin.

“I’m thrilled to be leading our La Crosse team to continued growth and to provide world-class support to our valued customers,” said Adam Degenhart, general manager – La Crosse. “I was a part of the small group that opened the La Crosse location several years ago and now leading our growing team in this state-of-the-art facility is extremely gratifying.”

The 25,000 square-foot dealership on ten acres will double the service and sales capacity. An expanded and driver-focused lounge will provide customers a great place to relax while waiting on trucks serviced by professional factory-trained technicians.

A Kenworth PremierCare Express drive through bay will accommodate a full tractor and trailer and provide speedy diagnostic troubleshooting to reduce dwell time while improving customers’ productivity.

“I’m proud to see the growth and leadership of our team in La Crosse,” said Tim Johnson, vice president - Wisconsin Kenworth. “The commitment and loyalty of our local customers are what drive our organization to continue to invest.”

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