Yariv Bash, the co-founder and CEO of Flytrex, said using drones for deliveries in crowded cities with multiple skyscrapers may not make sense.
That is a scenario where “the user experience for drones would be optimal,” Bash said during a recent phone interview with Fleet Owner from the company’s headquarters in Tel Aviv, Israel.
Bash is also quick to point out his belief that drones offer a higher level of safety.
“They are so much safer than a guy driving,” he said. “You have no idea how much he slept last night . . . if he’s texting while driving. Drones are so much safer today.”
Bash’s belief is based on the more than 1,000 actual deliveries and “a lot more than that in testing,” since being founded in 2013.
That includes a pilot program allowing golfers on the King’s Walk Golf Course in North Dakota to order food and beverages while playing.
Separately, Flytrex has partnered with AHA, an e-commerce firm based in Iceland, to speed deliveries around the city of Reykjavik.
Deliveries can be completed far faster by drones than vehicles, said Bash, adding that the system is “idiot proof” and “completely automatic.”
He noted the drones won’t land or lower a package by wire if it spots people throwing rocks or appear to have bad motives.
Likewise, a human employee is able to monitor the delivery, and recall the drone if there is bad weather or any other unexpected issue arises.
Flytrex earlier this year announced it has raised $7.5 million in funding, bringing the company’s total to $11 million. The company said most of the new funds will go toward furthering its on-demand delivery network in North Carolina.