Fleetworthy's latest acquisition aims to simplify fleet compliance with AI platform
Trucking tech giant Fleetworthy announced it’s bringing another company into its suite of offerings: safety compliance startup Haul.
“It's become our mantra to look for other vendors that have the same mission as we have,” Mike Precia, Fleetworthy’s president and chief strategy officer, told FleetOwner. Fleetworthy and Haul’s leadership “realized there was a lot that we had in common, and our missions were very aligned—our technologies really fit well with one another.”
As a startup, Haul spent the last 36 months building a platform to help fleets of all sizes simplify their compliance systems. Although successful, the startup’s lean and mean approach limited how many new customers it could take on.
This acquisition will allow Haul to help more fleets improve CSA scores, as it has for its current customers, and Fleetworthy’s customers will experience Haul’s digitized compliance platform and workflows.
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What is Haul?
Haul founders Tim Henry and Toan Nguyen Le sought to build a platform after seeing fleets both large and small “struggle” to maintain compliance, with some relying on consultative service and others keeping tabs of driver compliance on their wall calendars, Nguyen Le told FleetOwner.
“Fleets that are really struggling with this just do not have the fundamental knowledge and/or resources,” Henry said. “You can either pay for knowledge and hire third-party consultants, or you have to hire talent to bring on.”
Haul allows fleets to stay on top of compliance automatically, as Haul’s team has “embedded compliance understanding within a tool,” Henry said.
“You do not need to be a compliance expert,” Henry explained. “Our mindset is, ‘How do we embed a safety and compliance manager within the software to really allow you to be able to become a compliance expert just by using the software?’”
And the answer to that question is Haul’s platform.
Since using the platform, Haul has seen its customers increase their Federal Motor Carrier Safety Administration Compliance, Safety, and Accountability scores. This has benefited the smaller fleets Haul services, as it “allowed them to unlock freight from Amazon or allow them to bid on an RFP that they just never would have been able to because their score was too low,” Henry said.
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How does Haul work?
After fleet leaders scan their compliance paperwork into the system, Haul stores it and categorizes it based on compliance, safety, or maintenance, such as with an updated driver's license or a receipt for a repair.
Using AI, Haul extracts data from the paperwork to determine the next steps to compliance, whether that’s setting a reminder for due dates, setting up automations, or more.
Further, Haul takes the time-intensive work out of compliance by using AI to “model out the regulations” and apply that model to the data extracted from the fleets’ files, Nguyen Le said. The AI model will determine whether compliance has been met or guide the fleet manager through which additional documents are necessary to achieve compliance.
What’s more, Haul keeps a compliance snapshot available—for drivers, assets, and the overall fleet—on a single dashboard.
While compliance isn’t rocket science, Henry said, until now it hasn't been easily digestible for fleets to understand what they can “do today to make sure the fleet is as compliant and safe as possible.”
What this means for Fleetworthy
While the acquisition offers more resources and opportunities for Haul to serve more customers, Fleetworthy will take advantage of Haul’s AI capabilities to help its current customers get up to speed technologically.
Fleetworthy is “held hostage by where the carrier is from a technological innovation on the spectrum,” Fleetworthy’s Precia said. “The more tools that we can inject that we own, the more efficiency we can drive” for both small and large carriers.
Fleetworthy’s small carrier customers get to take advantage of Haul’s “software as a self-service platform,” Precia said, eliminating the need to hire extra personnel specifically to maintain compliance. On the other end of the spectrum, Fleetworthy’s large carrier customers will take advantage of Haul’s AI capabilities to find more and more efficiency, he said.
Overall, both Haul and Fleetworthy customers will experience gains because of the acquisition. Precia called it a “win-win” for everyone.
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This latest acquisition marks the latest in a series of acquisitions Fleetworthy has made in recent years. The company’s growth will continue, according to Precia.
“There's a lot of interesting things we can do now that we are really focusing on,” Precia said, citing Fleetworthy’s focus on compliance and regulations, “but now that we're in the cab trying to help positively impact the drivers’ experience on a daily basis ... we can start expanding the types of things that we're offering to our customers. Stay tuned. We've got a lot of things on the horizon that I think are game changers.”