FR8 Revolution launches load tracking platform

FR8 Revolution, which develops free cloud-based tools for the U.S. truck freight market, launched its new platform and marketplace.

“ provides a simple and powerful way to help carriers to schedule, route and load their trucks, shippers to track loads in real-time and drivers to gain more visibility into their ever-changing schedules,” the company said.

Since the investment of up to $8.5 million by MAN Truck & Bus AG, a Volkswagen subsidiary, FR8 Revolution said it has been quietly finalizing and testing in a closed beta with select carriers and industry shippers and brokers. 

“ gives small- and medium-sized fleet owners more control and oversight of their complete fleet via a web-based dashboard,” the company said. “The software tracks a fleet of up to 500 trucks, providing carriers and their shipper customers real-time notification of estimated arrival dates and time. When fleets have excess capacity or backhauls to fill, automatically finds freight to fill it, helping carriers keep their utilization and profitability high, and reducing wasted fuel and excess carbon emissions from driving empty miles.”

For drivers, has a companion driver mobile app that provides routing and schedule information, helps drivers establish a reliability track record and gives drivers details on when they can expect to pick up additional shipments or when they will be home next, the company added. “By giving drivers input and visibility into their schedule and an easy and anonymous way to rate their experience with docks and shippers, aims to improve their lives on the road,” according to FR8 Revolution.

“FR8 Revolution is building the operating system for the entire trucking industry,” said Matthew Kropp, CEO of FR8 Revolution. “Our beta test has been well-received and widely successful and we are excited to open up our platform to even more carriers.”

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