Isuzu food truck model goes to school

Isuzu food truck model goes to school

Nine Isuzu Commercial Truck of America NRR diesel cab chassis trucks are now operating at college campuses across the U.S. The models have been outfitted as food trucks for mobile food provider Mobi Munch. Mobi will deploy additional models on campuses in early 2013, Isuzu said.

 “The food-truck trend is growing dramatically across the country, and it represents a major opportunity wherever people are looking for affordable, contemporary cuisine at times and in places the typical restaurant might not operate,” said Shaun Skinner, executive vice president and general manager of Isuzu Commercial Truck of America. “We are thrilled that Mobi Munch has recognized that the ruggedness, durability, fuel efficiency and environmental friendliness of Isuzu NRR trucks lend themselves to upfitting as food trucks.”

Each truck sells one of Mobi Munch’s proprietary brands: La Lola Loca (Latin street eats); Fàn Boy (Asian fusion cuisine); or Biker Jim’s (gourmet hot dogs).

The NRR is a 19,500-lb. GVWR low-cab-forward truck powered by Isuzu’s 4HK1-TC 5.2L diesel engine. The overhead cam, turbocharged, intercooled powerplant generates up to 215 hp.

“Food-truck operators demand vehicles rugged enough to haul thousands of pounds of restaurant equipment but durable enough to count on, day in and day out,” said Josh Tang, CEO of Mobi Munch, Inc. “And today’s consumers are especially concerned about the impact that all vehicles have on the environment. The payload, power, economy and small carbon footprint of the Isuzu NRR make it a perfect choice for modern food-truck application.”

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