Behind the Scenes of Chrome & Elegance

    Sept. 16, 2013

    Master photographer Roger Snider and Carl Carstens of Rockwood Products teamed up to produce for the second time a "Chrome & Elegance" truck calendar that harkens back to the "Class Pays" advertising campaign created on beahlf of Peterbilt Motors Co. over 30 years ago. Here are some "backstage" looks at this unique calendar production, as well as some of the final photos.

    About the Author

    Sean Kilcarr | Editor in Chief

    Sean Kilcarr is a former longtime FleetOwner senior editor who wrote for the publication from 2000 to 2018. He served as editor-in-chief from 2017 to 2018.

     

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