• 2016 Vehicle Graphics Awards

    Fleet Owner magazine announces winners of its annual Vehicle Graphics Awards.
    June 6, 2016
    2 min read

    Thirty years ago, trucks and trailers rolled down American highways with their name on the side—if even that. Today, that is no longer the case as fleets of all sizes are taking advantage of that prime real estate on their vehicles. It doesn’t matter if the graphic incorporates the entire tractor-trailer, just a trailer or truck, or just a small portion of one side of the vehicle. The available space on a vehicle is an opportunity to advertise your products, services, or maybe even a public service message.

    What more and more truck fleets are learning is that a vehicle without an eye-catching wrap is a wasted opportunity to showcase their brand.

    Whatever the graphic is, a few basic rules apply: Keep it clean, keep it crisp, and keep it visible. Whether a fleet runs a van, a straight truck, or a tractor-trailer, companies of every type can benefit from the visibility their vehicles offer.  Because vehicles spend so much of their time on the road, they are the perfect advertising vehicle, and at a reasonable rate of return. If only it is wrapped with high-impact graphics.

    This year’s Fleet Owner Vehicle Graphics Awards represent just a small sampling of the possibilities when it comes to graphics, but they represent a cross-section of American trucking.

    The winners, chosen by the Fleet Owner staff, include our Editor’s Choice Award winner. All the winners showcase the impact that key words and images can have in effectively promoting a brand.  So browse through the following pages as Fleet Owner presents its Annual Vehicle Graphics Awards finalists.

    About the Author

    Brian Straight

    Managing Editor

    Brian joined Fleet Owner in May 2008 after spending nearly 14 years as sports editor and then managing editor of several daily newspapers.  He and his staff  won more than two dozen major writing and editing awards. Responsible for editing, editorial production functions and deadlines.

    Voice your opinion!

    To join the conversation, and become an exclusive member of FleetOwner, create an account today!

    Sign up for our free eNewsletters

    Recent

    4126654 | Phartisan | Dreamstime.com
    driver retention
    Turnover and its causes are expenses we like to ignore or accept as the cost of running a trucking company. In a market like today’s, investing in retention doesn’t mean spending...
    Brakebush Transportation
    Brakebush Transportation was awarded the 2025 FleetOwner Private Fleet of the Year Award, sponsored by Descartes, for midsize operations.
    Members Only
    Leaders of Brakebush Transportation, a century-old family business, share some of their innovative strategies and deep commitments to drivers that earned their operation FleetOwner...
    Schneider
    schneider 90th anniversary
    Schneider hosted an anniversary event, honoring a legacy that began in 1935 and grew to 12,500 trucks today.