ATLANTA. Here at The Work Truck Show, Sterling Truck Corp. yesterday rolled out its new low-cab-over-engine truck, the Sterling 360.
Promoted with the tag line “Better All Around,” the new mid-range truck boasts “leading fuel economy in a low-cab-over-engine truck, as well as the industry’s easiest entry and egress, biggest cab, outstanding maneuverability and visibility, and a body builder-preferred design,” according to the OEM.
Based on a Mitsubishi Fuso design, the Sterling 360 will be available at select Sterling dealers. Class 4 and 5 models will arrive this spring and a Class 3 model by mid-2007.
“As we welcome the new Sterling 360 to the product family, we also strengthen our commitment to the growth of the brand," said John Merrifield, senior vp of distribution for Sterling’s parent, Freightliner Group. "Sterling is now the only truck OEM to offer customers a full line of Class 3 to 8 vehicles, which allows us to reach a wider customer base and provides us with a platform for future product introductions.”
Merrifield stated that the 360 will be distinguished from competitive models, including those of sister DaimlerChrysler operation Mitsubishi Fuso, by a “complete, value-added package, including expert customer support, easy financing and body-upfitting options.” He also said the 360’s fuel economy can deliver $600 a year or more in savings over competitive trucks.
Key specs and options for the Sterling 360 include:
