Mitsubishi Electric rolls out aftermarket program
Mitsubishi Electric Automotive America, Inc. has announced the launch of its AllMakes aftermarket program which makes available its Class 8 alternators and starters exclusively at nearly 3,000 OE dealers in North America.
According to the company, its alternators and starters have a global three-year warranty failure rate of less than 1%, come with a one-year, unlimited mileage warranty, and are compatible with most trucks. Mitsubishi Electric offers only new alternators and starters.
The company is kicking off the program by offering dealers a promotional “pack-up” which includes a 15% discount and a free point-of-purchase retail display.
For more information, go to www.heavyduty.meaa-mea.com.