Navistar enhances International owner-loyalty program

July 31, 2013
Includes enhanced tools aimed at small- and mid-sized fleets

Navistar International Corp.  today unveiled enhancement to International Advantage, the OEM’s owner- loyalty program.  Benefits now include advanced fleet management tools, 24/7 dedicated concierge service and exclusive offers on vehicles, parts and service.  The company said the programs tools aim to benefit small- and mid-sized fleets.

“We understand that our customers have a choice when it comes to purchasing their next vehicle, and we recognize the importance of providing value above and beyond the vehicle itself,” said Mike Cerilli, Navistar’s vp, truck marketing. “The International Advantage program was designed to provide our customers with the best service available.”

A major component of the enhanced program is the new International Advantage online portal, which includes expanded capabilities and features for users. The portal hosts a suite of fleet management tools-- including the ability to track an entire fleet online with customized communications and reminders for service. 

“An essential part of providing a quality product is continuing to support that product after it’s sold,” added Cerilli. “Fleet management resources within the portal and 24/7 dedicated support are designed to minimize unscheduled downtime, keeping vehicles on the road and generating revenue for our customers.”

The International Advantage loyalty program is available for new and existing International Truck owners at no additional cost.

For more information, go to https://www.myinternationaladvantage.com or access the following YouTube video for new and existing owners: http://youtu.be/ShBCBoo9NNs.

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!

Sponsored Recommendations

Cybersecurity is no longer a side concern or an issue just for the big guys.
Downtime is expensive. This guide shows you how to keep your eet running, reduce repair surprises, and protect your margins—because when your trucks aren’t moving, you’re not...
Learn how fast oil changes can optimize vehicle downtime for fleet owners. Improve revenue and employee productivity while ensuring customer satisfaction with efficient maintenance...
Unlock proven strategies to streamline operations, lead your team, and keep your eet moving forward – all in one guide.