Photos:Western Star Ride & Drive

Nov. 9, 2009
At a ride and drive event held in conjunction with Western Star's recent dealer meeting in Las Vegas, Nevada, the company is working to revitalize and transform its brand of what it calls "get it done at all costs" trucks built for customers that "go anywhere and do anything to get the job done."

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!

Sponsored Recommendations

Protect Your Drivers Against Heat-Related Injuries & Stress

Industry research reports an average of 2,700 annual heat-related incidents that resulted in days away from work. Ensuring driver performance and safety against heat stress starts...

Going Mobile: Guide To Starting A Heavy-Duty Repair Shop

Discover if starting a heavy-duty mobile repair business is right for you. Learn the ins and outs of licensing, building, and marketing your mobile repair shop.

Expert Answers to every fleet electrification question

Just ask ABM—the authority on reliable EV integration

Route Optimization Mastery: Unleash Your Fleet's Potential

Master the road ahead and discover key considerations to elevate your delivery performance