Fleetowner 39173 Ftc 13711 Static 700 X 400 Advantage Point

A truckload of safety technology

Oct. 9, 2019
Safety is the No. 1 priority at Freightliner — not just for the people driving its trucks. The OEM is helping to look out for everyone else on the road, too. Check out its latest innovations in safety.

There are approximately 2 million semi-trucks on the road in America, each one capable of hauling 80,000 pounds and logging 2,000-3,000 miles per week. Taken individually, any one of these stats makes it immediately clear why safety is the No. 1 priority at Freightliner.

In addition to the safety of the truck drivers and the valuable cargo they carry, they engineer safety features that watch out for other drivers, pedestrians, and even changes in weather.

As you can imagine, it goes way beyond seat belts and airbags. There’s no better example of this advanced safety technology than the Freightliner® Cascadia® heavy-duty truck with Detroit Assurance® 5.0.

A standard feature, Detroit Assurance 5.0 provides optimum on-road safety, integrating seamlessly into any Freightliner Cascadia model equipped with a Detroit® engine and DT12™ or manual transmission built after September 2019. With bumper-mounted radar and windshield-mounted camera, Detroit Assurance 5.0 communicates information to the truck’s brakes, engine, and transmission in real-time to help mitigate collisions and enhance driver safety.

The level of safety these systems add to even the most experienced driver is truly amazing. Active Brake Assist 5.0 (ABA 5.0), for example, fuses radar and camera technologies for increased confidence in object recognition.

The Detroit Assurance 5.0 camera system offers an additional layer of assurance and peace of mind with Adaptive Cruise Control (ACC) to 0 mph. ACC automatically adjusts cruising speed to maintain a safe, continuous following distance ranging from 2.3 to 3.5 seconds from vehicles in its lane ahead. ACC now works in stop-and-go traffic. If the vehicle in front comes to a stop, the new Cascadia will also come to a full stop — 0 mph — and hold indefinitely. If the vehicle in front starts to move within two seconds, then the truck will resume moving at a safe following distance.

Detroit Assurance 5.0 can be upgraded with optional features such as Active Lane Assist (ALA) and Lane Departure Protection (LDP). These features are auto-enabled once speed exceeds 37 mph. The windshield-mounted, forward-facing camera detects the reflective paint and raised reflectors in lane markers. If the truck crosses those markers without the driver using a turn signal, a Lane Departure Warning will be issued first. An audible warning is sent through the corresponding speaker on the side of the truck that crosses the lane marker, along with a visual warning on the instrument panel. If the truck continues to drift out of its lane, it will be actively steered back into its lane.

Additional optional safety features with Detroit Assurance 5.0 include Lane Keep Assist (LKA), Side Guard Assist (SGA), which detects objects in the truck’s blind spot, and Intelligent High Beam, which automatically switches to low beams when it detects the headlights or taillights of another vehicle, as well as city lights.

The well-being of everyone on the road is the driving force behind constant safety innovation at Freightliner. Yet there’s also a financial component as well for drivers and truck owners. The Centers for Disease Control and Prevention (CDC) Foundation found motor vehicle crashes cost U.S. employers $25 billion per year*. Even a minor collision can negatively impact your bottom line with unplanned expenses including repairs, lost productivity, missed deliveries, replacement vehicle rental, and towing totaling $10,000 to $20,000 per occurrence. Consider these realities when spec’ing your next truck with a collision mitigation system.

There’s never a substitute for cautious driving, even with all of these many safety features. There is no doubt, however, that they make life a little bit safer and more manageable for everyone on the road. That’s the result of putting as much effort into helping trucks stop, keep their lanes, and help to mitigate accidents as you do in keeping them moving forward powerfully and efficiently.

Of all the technology in Freightliner trucks, safety is the highest tech priority.

*Source: https://www.cdcfoundation.org/pr/2016/job-vehicle-crashes-cost-us-employers-25-billion-annually

Sponsored Recommendations

Reducing CSA Violations & Increasing Safety With Advanced Trailer Telematics

Keep the roads safer with advanced trailer telematics. In this whitepaper, see how you can gain insights that lead to increased safety and reduced roadside incidents—keeping drivers...

80% Fewer Towable Accidents - 10 Key Strategies

After installing grille guards on all of their Class 8 trucks, a major Midwest fleet reported they had reduced their number of towable accidents by 80% post installation – including...

Proactive Fleet Safety: A Guide to Improved Efficiency and Profitability

Each year, carriers lose around 32.6 billion vehicle hours as a result of weather-related congestion. Discover how to shift from reactive to proactive, improve efficiency, and...

Tackling the Tech Shortage: Lessons in Recruiting Talent and Reducing Turnover

Discover innovative strategies for recruiting and retaining tech talent in the trucking industry during this informative webinar, where experts will share insights on competitive...

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!