Vipar appoints director of business development

Mark Iasiello has been named director of business development of national accounts for Vipar Heavy Duty.

Iasiello has previous experience in a sales management role with Dayco and as vice president of member development for commercial vehicle suppliers at the Heavy Duty Manufacturers Assn.

“The VIPAR heavy duty national account program brings together nearly 120 distributors at over 500 locations across North America to meet the needs of multi-location regional and national fleets,” said Jim Pennig, vice president of business development. “We are excited to welcome Mark to the Vipar Heavy Duty team. He will assist us in growing and developing an already strong national accounts program that utilizes the highest quality products from the industry’s leading suppliers.”