Podcast: Hendrickson's 'Beyond Suspensions' strategy for commercial transportation
Hendrickson is a manufacturer and supplier of medium- and heavy-duty suspensions, axle and brake systems, tire pressure control systems, and other products to the global commercial transportation industry.
In this episode of The Fleet Lead, Hendrickson’s VP of marketing, Jeff Sass, talks about the company’s ‘Beyond Suspensions’ strategy, American manufacturing, an aftermarket myth, and beyond.
Listen to the interview on this week's episode of The Fleet Lead podcast below or search for The Fleet Lead on your favorite podcast app.
Timestamps:
- 01:06 - American manufacturing is critical
- 03:02 - Investing for the rebound
- 05:09 - What would Magnus think, 100 years on?
- 06:08 - A trailer is more than a box on wheels
- 08:09 - Tariffs: Who pays?
- 12:29 - Down markets are opportunities
- 13:58 - Myth: Aftermarket grows when new CV sales are down
- 15:07- Crystal ball: The growing importance of CV equipment
About the Author
Kevin Jones
Editor
Kevin has served as editor-in-chief of Trailer/Body Builders magazine since 2017—just the third editor in the magazine’s 60 years. He is also editorial director for Endeavor Business Media’s Commercial Vehicle group, which includes FleetOwner, Bulk Transporter, Refrigerated Transporter, American Trucker, and Fleet Maintenance magazines and websites.
Working from Beaufort, S.C., Kevin has covered trucking and manufacturing for nearly 20 years. His writing and commentary about the trucking industry and, previously, business and government, has been recognized with numerous state, regional, and national journalism awards.