Cube Route Visibility aids Reliable delivery

Cube Route, a provider of on-demand logistics services, announced that Reliable Food Supplies is using its on-demand logistics service. The subscription-based Cube Route Visibility service provides Reliable Foods dispatchers with real-time visibility into the status of deliveries being made by vehicles in the company's fleet.

"Before Cube Route, reports on any exceptions, changes or problems in the daily delivery schedule would only be available to us the following day. As a result, the majority of issues remained unresolved," said Tony Priaulx, information technology manager with Reliable Foods. "Cube Route provides an affordable and effective way for us to stay on top of our delivery operations. Our dispatchers simply log in to the Web-based service at any time of the day to see the status of all deliveries in real time. Best of all, we got the results we were looking for without any financial risk as there were no upfront costs to implement the service."

The logistics application that Reliable Foods had been using on and off for 10 years was too expensive to maintain, and the reports were too difficult to run and complicated to decipher. While the cartridge-based computer processors mounted in some of its refrigerated trucks were useful for tracking vehicle rpms and speed levels, they did not provide the “at a glance” information required to quickly identify delivery trouble spots in real time.

Besides providing a way to track daily deliveries, the Cube Route service also enabled dispatchers to monitor pick-up orders scheduled into each driver's daily delivery route. After seeing the positive results achieved through real-time visibility into their delivery operations, Reliable Foods made the decision to roll out the service fleet-wide.

The Cube Route Visibility service being used by Reliable Foods tracks vehicles using any wireless to web device including cell phones, GPS phones, handheld PDAs, or customer field tracking units. This service captures a variety of data in real-time, including mileage, productivity tracking, timecards, exception handling, temperature, and signatures.