Kraft Foods to acquire beverage producer

March 30, 2004
Kraft Foods Inc, the Chicago IL area-based branded food and beverage giant, has closed on its purchase of Veryfine Products Inc, a privately held beverage manufacturer. Terms of the sale were not disclosed.

Kraft Foods Inc, the Chicago IL area-based branded food and beverage giant, has closed on its purchase of Veryfine Products Inc, a privately held beverage manufacturer. Terms of the sale were not disclosed.

Veryfine, based in Littleton MA, was established in 1865 and has been owned by the Rowse family since 1900. In 2003, it posted net sales of more than $150 million.

As part of the sale, Kraft will acquire Veryfine's 350,000-square-foot manufacturing facility in Littleton, its 20,400-sq-ft manufacturing plant in Berlin NH, and its 216,000-sq-ft distribution center in Ayer MA. The Veryfine business will be managed from Kraft's management center in Tarrytown NY, and the company will continue to operate manufacturing and distribution facilities in Massachusetts and New Hampshire.

About the Author

from staff and wire reports

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!

Sponsored Recommendations

Trucking KPIs on Autopilot: Optimize Performance with a TMS

Discover 7 essential KPIs that will revolutionize your fleet's performance. From cost-per-mile to shipment volume, learn how a TMS can put your profits on autopilot. Unlock the...

Unlock the Road to Ultimate Fleet Safety with our Infographic

Discover how to improve your fleet safety program with our interactive infographic, "The Journey to Fleet Safety". Learn essential steps and best practices to reduce accidents...

Commercial telematics: Boosting safety, productivity and cost-efficiency

As 2G and 3G networks retire, commercial telematics will increasingly focus on 4G and 5G cellular connectivity. The next generation of telematics hardware includes telematics ...

The Role of AI in Transportation Audits, Compliance, and Risk Management

AI Enhancement versus AI Replacement? That is the question many fleets and suppliers are facing nowadays with the continued trend of technological advancements. Learn why Fleetworthy...