AGAR partners with NorEaster

April 9, 2012
New England wholesale food distributor AGAR Supply Co Inc has announced that Nor’Easter Seafood will be one of the leading suppliers of seafood products marketed under the Nautifish Brand.

New England wholesale food distributor AGAR Supply Co Inc has announced that Nor’Easter Seafood will be one of the leading suppliers of seafood products marketed under the Nautifish Brand. The brand will also employ new proprietary methods to help with traceability and accountability of all fresh seafood under this brand name.

Based in Boston MA, Nor’Easter, a division of Legal Sea Foods, will supply AGAR with seafood products including haddock, cod, salmon, and tuna. Nor’Easter will be the exclusive packer of seafood products under the Nautifish brand for fresh seafood fillets and portion-controlled product.

With the recent focus on seafood labeling, packaging, and overall quality especially in Massachusetts, this new traceable technology brings good news to restaurant operators and ultimately consumers. As AGAR moves millions of pounds of seafood each year through its Taunton MA facility, traceability is an important focus for this brand.

The Nautifish brand was developed in 2009 to not only offer fresh seafood products to New England restaurants and food retailers, but also to foster a greater awareness of sustainability issues. Nautifish products are delivered in recyclable or reusable packaging, and any marketing products produced are made of sustainable materials. Partnering with Nor’Easter furthers this commitment to the end user.

For more details, visit www.agarsupply.com/.

Voice your opinion!

To join the conversation, and become an exclusive member of FleetOwner, create an account today!

Sponsored Recommendations

Mitigate Risk with Data from Route Scores

Route Scores help fleets navigate the risk factors they encounter in the lanes they travel, helping to keep costs down.

Uniting for Bold Solutions to Tackle Transportation’s Biggest Challenges

Over 300 leaders in transportation, logistics, and distribution gathered at Ignite 2024. From new products to innovative solutions, Ignite highlighted the importance of strong...

Seasonal Strategies for Maintaining a Safe & Efficient Fleet Year-Round

Prepare your fleet for every season! From winterizing vehicles to summer heat safety, our eBook covers essential strategies for year-round fleet safety. Download now to reduce...

Streamline Compliance, Ensure Safety and Maximize Driver's Time

Truck weight isn’t the first thing that comes to mind when considering operational efficiency, hours-of-service regulations, and safety ratings, but it can affect all three.