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United Fresh launches quarterly report

Jan. 8, 2014
United Fresh Produce Association has launched Fresh Insights for Foodservice, a new quarterly report showcasing the latest trends in fresh produce use in foodservice and restaurants.
United Fresh Produce Association has launched Fresh Insights for Foodservice, a new quarterly report showcasing the latest trends in fresh produce use in foodservice and restaurants. The concept for this new report was initiated by United’s Retail-Foodservice Board as a resource for United members to gain a comprehensive look at how chefs and restaurants are incorporating fresh produce on their menus. This report is developed by Datassential, a market research firm dedicated to the food industry, using data from its menu database, MenuTrends.
The publication is organized in four core sections: •Fresh Flavors, which shows in-depth profiles of trending produce items •Menu Intelligence, featuring up-to-date information on how produce is being used in different menu items •Chain Report, which focuses on produce’s role in new menu items •View From Above, offering a look into produce usage in a particular trend within the foodservice industry In this quarter’s report, Fresh Flavors highlights the market penetration and growth of rhubarb, romanesco, and pickled vegetables. Menu Intelligence explores the growth of premium burgers and pie on restaurant menus. Chain Report investigates trends among top chains, including pumpkin, jalapenos, and cocktails.  View From Above describes the role of produce in Mediterranean fast-casual cuisine. Fresh Insights for Foodservice is free to United Fresh members and $50 to non-members. To order the report, access www.unitedfresh.org. Contact Victoria Baker, United Fresh senior vice-president of member services, at 202-303-3408 for more information.

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