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Geotab adds Sensata Insights' AP1 camera to online marketplace

May 22, 2023
The AP1 dashcam will be available from Geotab Marketplace's Order Now program. The AP1 video telematics platform also comes with ADAS to notify drivers of safety events.

Telematics and fleet management company Geotab has made Sensata Insights' AP1 camera solution available through the Geotab Marketplace.

Following the availability of the AP1 dashcam, Sensata Insights plans to add more camera solutions to the Geotab Marketplace with varying channel options and additional features. Adding Sensata’s camera solutions to the Order Now program allows Geotab to grow its portfolio of camera offerings and, according to a Geotab press release, can provide customers Insights to improve fleet safety and overall performance.

Sensata Insights’ video telematics solutions integrate with the Geotab platform, enabling customers to set up safety rules and view video footage within one unified platform. The AP1 includes an advanced driver-assistance system (ADAS) with notifications that focus on supporting drivers, including forward collision warnings, lane departure warnings, and tailgating warnings.

See also: Fleet use of data and AI: Insights from Geotab Connect 2023

"Drivers are a fleet's greatest asset, and their safety is a top priority. Using video telematics adds a layer of insight into what is happening on the road, allowing fleet operators to feel confident that they are helping keep their drivers safe," said Aaron Kim, Sensata’s director of product strategy. "Adding our solutions to the Order Now program, starting with our AP1 camera, enables Geotab customers to choose a video telematics solution that best serves their fleet and provides them with intelligent Insights that can help improve driver safety as well as video footage to help protect themselves against ligation."

The Order Now program allows Geotab customers to access a marketplace of solutions with the click of a button within a familiar telematics platform. Geotab also provides ongoing billing, training, and technical support for all of its Order Now partners.

"Geotab's Order Now program promotes the power of choice and delivers deeply integrated solutions that provide strong added value to the Geotab telematics platform," said Scott Smeltzer, head of Order Now at Geotab. "By adding Sensata Insights to the Geotab Marketplace Order Now program, customers will have streamlined access to a high-quality video technology that can be used to customize the Geotab solution and help improve fleet safety, reduce insurance-related costs, and support drivers while they are on the road."

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