StarTrak and PLM ink ReeferTrak deal

June 14, 2007
Morris Plains, NJ-based StarTrak Systems, LLC has announced entering into a long-term agreement with PLM Trailer Leasing for the purchase of ReeferTrak monitoring and control systems

Morris Plains, NJ-based StarTrak Systems, LLC has announced entering into a long-term agreement with PLM Trailer Leasing for the purchase of ReeferTrak monitoring and control systems-- with initial product deliveries expected to exceed $1 million.

Star Trak said PLM is one of the largest lessors of refrigerated equipment in North America and has committed to equipping each of its newly purchased reefer units with a ReeferTrak system as well as offering a retrofit ReeferTrak solution to existing customers.

PLM will provide this wireless monitoring and control capability to its extensive base of cold supply chain customers as part of Cold Link, PLM's refrigerated service program. StarTrak said PLM can now offer both new and existing customers the full capabilities of its wireless reefer monitoring and control service for a “relatively small” additional monthly fee while relieving these customers “of the initial ReeferTrak capital investment and deployment distractions.”

StarTrak said ReeferTrak will also provide PLM with critical unit information to facilitate fleet management, including GPS location and geofencing, engine hours and mileage reports.

"Food safety within the cold supply chain is of the utmost importance to PLM and our customers," said Rick Adams, president of PLM Trailer Leasing. "We are excited about the potential of our customers receiving the most comprehensive reefer leasing solution from a single source. They will receive the industry's state-of-the-art telematics solution bundled with reefer equipment leased from PLM."

For more information, go to www.startrak.com.

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