Photo: Seanlockephotography/Dreamstime
Holiday Shipping Seanlockephotography Dreamstime

SmartHop and Loadsmart to support small carriers ahead of holiday rush

Dec. 2, 2020
This integration aims to fuel Smarthop’s offerings while the SmartHop platform is to extend the reach of Loadsmart users.

SmartHop is partnering with Loadsmart to simplify the way shippers move their products, which helps small carriers – with 50 or more trucks – prepare for the holiday season.

“This partnership helps support small carriers and owner-operators at a critical time. Between the logistics required for an imminent vaccine distribution and a holiday season that will rely on trucking more than any other point in history, demand for drivers is incredibly high,” said Guillermo Garcia, CEO and co-founder of SmartHop. “Yet everyone in the industry knows we’re also up against a historic driver shortage.”

This integration with SmartHop’s platform extends the reach of Loadsmart’s users while fueling SmartHop’s offerings. Loadsmart’s Load Offer API enables small carriers and owner-operators to see, review and book loads that suit their needs with greater ease, ultimately lowering barriers to entry for new drivers and streamlining time-consuming and expensive processes for established owner-operators.

“Together with Loadsmart, we’re expanding load opportunities for drivers, lowering the barrier to entry for new drivers and making it easier for veteran drivers to take back control in a way not formerly possible,” Garcia said. “Our hope is to become the go-to platform for drivers looking to build a strong business based on strategic principles, without wasting time and money on backend administration.”

Loadsmart’s advanced freight technology simplifies the way shippers move their products. While the company has a robust carrier network, its truck base skews towards carriers with 50 or more trucks. 

“SmartHop’s strong carrier base largely consists of owner-operators and fleets with ten or fewer trucks,” said Hunter Yaw, vice president of product at Loadsmart. “This partnership allows us to diversify our carrier base and reach new, quality drivers.”

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