Trimble adds new driver safety app

Launch coincides with UN Global Road Safety Week

Trimble just announced the addition of a Driver Safety Scorecard to Trimble FieldMaster, a suite of mobile applications that drive improved visibility and information sharing between the field and the back office to enable a more dynamic field operation. FieldMaster is a core component of Trimble's Field Service Management integrated portfolio of solutions that includes fleet management, work management and driver safety, the company said.


“The Driver Safety Scorecard enables organizations to mitigate road risk by providing remote workers with visibility into their driving performance,” Trimble said. “This allows drivers to make immediate adjustments to their driving behavior.”


The launch of the new FieldMaster Driver Safety Scorecard coincides with UN Global Road Safety Week 2015, May 4 through 10, a worldwide event dedicated to mitigating risk and raising awareness of safe driving. According to the latest Global Status Report on Road Safety, which was last published in 2013, more than 3,000 people worldwide are killed every day in road crashes, with 1.24 million annual deaths and 50 million serious injuries.


"Keeping employees safe while out on the road is a priority for many businesses and implementing a corporate safety program is often a critical step in that process,” said John Cameron, general manager of Trimble's Field Service Management Division. “The launch of our new Driver Safety Scorecard means businesses can implement these initiatives by using mobile technology that helps both the driver and the business identify risky driving behavior. Trimble technology already allows fleet managers to view individual safety scorecards. Adding a scorecard to our FieldMaster mobile apps puts that intelligence in the hands of the driver. This means they can make improvements to be a safer driver while the business can mitigate risk and reduce accidents."


According to the company, the scorecard provides ratings on each driver's driving behavior, an overall safety score for the last seven days, each driver's team position for the current and previous week based on the safety score, the average score for the team, driving behavior details, and driver safety tips.


"Identifying drivers who need coaching on road safety is the first step," Cameron said. "Providing a tool that benchmarks their driving and provides advice on how they can improve their driving offers a more sustained approach than one-time training. With this approach, drivers may be more likely to think about safety on the road each and every day."  


"Companies operating large vehicle fleets have a duty of care to ensure that they provide their drivers with the tools they need to operate safely and efficiently," said Sarah-Jane Martin, spokesperson for Brake, the road safety charity. "We have seen an increase in organizations prioritizing safety and recognizing the risk employees take out on the road. By providing drivers themselves with individual information to improve their driving and become safer, companies can impact their overall fleet safety while having a positive impact on other road users."

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