Western Star releases 2012 calendar

Nov. 17, 2011
Western Star Truck Sales, Inc. has announced its 2012 calendar is now available to order

Western Star Truck Sales, Inc. has announced its 2012 calendar is now available to order.

Playing off last year’s “parks and recreation-style” illustrated calendar, the “action-flick”-themed 2012 edition showcases fictitious feature film-style poster art starring Western Star trucks, the OEM noted. Each month’s original artwork pays homage to a different movie genre while incorporating various Western Star applications, from logging and mining to on-highway and heavy-haul.

Renowned illustrator Jeff Foster returns for three of the 13-month calendar’s design, and is joined by four other illustrators, Todd E. Arrington, Eric Larsen, Steve Cowden and Tyler Marchus, as well as photographer Robbie McClaren.

“Our calendar gives us the opportunity to highlight the customization capabilities and rugged features our trucks are known for, in a creative and entertaining way” said Ann Demitruk, director of marketing, Western Star. “It also allows us to showcase and celebrate our Western Star drivers that are working hard every day – they’re the real stars.”

Presented in a large vertical format, the 28 in. x 23 in. calendar in limited quantities is available to order through the Western Star website at www.westernstar.com or through a Western Star dealer.

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