Stellantis outlines new fleet strategy with expanded business solutions team

FleetOwner has reviewed a number of vehicles from the Ram brand. They’re good vehicles with a practical fleet focus. Stellantis products have proven to be great fleet assets, but the company's focus on fleet business solutions has lacked direction. 

Over the years, FleetOwner has chatted with Stellantis employees at trade shows and events, discussing fleet products and business offerings. The messaging concerning Stellantis’ role in fleet business was different in each conversation. 

In February 2024, Stellantis appointed Jeff Kommor as SVP of commercial sales. This appointment would help renew the brand’s focus and unlock an untapped side of the commercial and fleet business, according to a Ram press release. In a press conference held the next month at Work Truck Week, he told a group of fleet media that his mission was to “crush” Ford, providing few details or strategies as to how to achieve his mission. Less than a year after Kommor took the position, he moved to the retail side of Stellantis sales. 

The next year at Work Truck Week 2025, FleetOwner asked Dave Sowers, director of Ram Professional operations, for an update on the mission. He said Ram Professional’s focus is on product development, and he alluded to the fleet business offerings being more of a Stellantis-wide solution but shared no details. 

“We've got a lot of resources within [Stellantis] that we're trying to bring to bear on the commercial marketplace, and that includes Stellantis Financial Services,” Sowers told FleetOwner. “That's not like a light switch. You've got to grow that business.” 

Five months later, when FleetOwner sat down with Aumann to discuss Stellantis’ fleet solutions, it was apparent that the company now aims to include all Stellantis brands in its fleet story—Ram, Jeep, Dodge, and Chrysler—and that the Stellantis Fleet and Business Solutions team would provide fleet support beyond the product. 

The move to include all brands under the fleet umbrella is to give fleet customers a wide range of vehicle choices. 

“The Stellantis fleet team—we work with all the fleet management companies,” Aumann said. “Then we have local teams that are in each market that work with fleet management companies, work with our local dealers, and work with customers directly so that we can make sure that the customer has a full menu of options. ... Stellantis Fleet and Business Solutions is all-encompassing. We touch all the brands.” 

This clearer vision of where Stellantis’ fleet offerings are headed has come from the new SVP of U.S. fleet sales for Stellantis, Michael Ferreira, who joined the team in April. 

“Michael Ferreira is new to our company, new to the team,” Aumann explained, and “we're taking a complete new view of fleet.” 

So, what does that entail? 

See also: Jeep builds Wagoneer for law enforcement, VIP protection

What’s to come from Stellantis Fleet and Business Solutions? 

While each Stellantis brand is working to bring more fleet-focused products to market, Stellantis Fleet and Business Solutions is focused on delivering for the customer before, during, and after they’ve purchased the product. 

The company has more than doubled its fleet support staff and fleet after-sales support staff, Aumann said, and relationships the brand dealers already have with fleets across the nation give the company an advantage. 

“As we look toward the future, where Stellantis and our Stellantis Fleet and Business Solutions can have a leg up is [that] we are so local, and we are so focused on relationships—knowing every single customer, what they need the vehicle for—and making sure that we take care of them,” Aumann said. 

Other strategies and updates are yet to be announced, as Aumann made it clear that this is only the beginning. As for Ram Professional, Aumann echoed what Sowers told FleetOwner in March: Ram Professional is focused on product. But Aumann emphasized that Ram Professional is focused on products specifically catered to trade businesses. Stellantis Fleet and Business Solutions is much broader. 

“What we want to do with Stellantis Fleet and Business Solutions is really take it to the next level, and not just have a Ram Professional,” he explained. “When you talk about Stellantis brands, you have something that you are able to say ‘Stellantis X’, and it'll integrate not just Ram Professional but all of those other brands as well.” 

Down the pipeline, products from other Stellantis brands will begin integrating fleet-preferred options. An example is the 2026 Jeep Cherokee, which will be available with certain features “unbundled.” 

Features considered a must-have for the typical consumer might not be necessary for fleet use. “A fleet customer doesn’t need it, doesn’t want it, and doesn’t want to pay for it,” Aumann said. “Unbundling that will make things easier” for the fleet customer. 

Additionally, Aumann said his Fleet and Business Solutions team is connected with every Stellantis brand, and they advise development teams on the specific features that fleet owners need. 

“Doesn't matter if it's a Ram, it's a Jeep, or it's a Chrysler minivan,” Aumann said. “They come to us and ask, ‘What do you need? What are you hearing from the customer?’” 

Aumann’s belief is that every Stellantis vehicle could essentially be part of a fleet. It just takes the right features, support, and messaging to make it happen. 

While Ram and Jeep are busy rolling out new products to meet fleet needs, Stellantis Fleet and Business Solutions is building its support system to ensure it can help fleets with their other challenges. 

“It’s a lot like buying a house,” Aumann said of Stellantis Fleet and Business Solutions. “It’s got great bones; you just need to fix some of the insides.”