Identiv recently partnered with Tag-N-Trac to develop and commercialize specialized IoT solutions for cold chain tracking within the pharmaceutical supply chain.
The partnership combines Identiv’s advanced BLE smart labels with Tag-N-Trac’s Relativity SaaS platform, an integrated IoT solution that delivers item-level visibility and actionable insights from origin to delivery, the companies reported. The Relativity IoT platform brings together connectivity and data collection to deliver real-time visibility and traceability along with monitoring of ambient conditions such as item temperature and humidity, ensuring integrity and compliance for temperature-sensitive products across the cold chain.
The Relativity platform is a single platform for “in-warehouse” and “in-transit” visibility and traceability across the globe using purpose-built smart labels and tags.
“As regulatory requirements and patient safety concerns grow, real-time data and visibility into the pharmaceutical cold chain have become critical,” Identiv CEO Kirsten Newquist said in a news release. “Our strategic partnership with Tag-N-Trac supports pharmaceutical customers with smart, scalable IoT solutions that meet rigorous regulatory standards while optimizing operational efficiency.”
Identiv’s smart labels continuously capture raw environmental data throughout a product’s journey to delivery. Tag-N-Trac’s platform transforms this data into real-time analytics for monitoring location, condition, and chain-of-custody status, making the technology platform well suited for high-value products such as vaccines, biologics, and other temperature-sensitive medications.
“Cold chain visibility is one of the most complex and vital challenges in pharmaceutical distribution and logistics,” Tag-N-Trac CEO Venu Gutlapalli said. “Together with Identiv, we’re delivering a comprehensive digital solution that gives pharmaceutical companies the confidence and data intelligence to manage temperature-sensitive products safely, efficiently, and in full compliance.”
