Real-time load tracking by brokers, drivers and other third parties using DAT Keypoint is now possible after an integration with MacroPoint load tracking software. The integration enables DAT’s broker TMS users to track freight carried by third-party drivers and for-hire carriers. MacroPoint enables DAT Keypoint users to receive automated location updates from a driver’s cell phone of any type, including standard flip phones.
“Because the MacroPoint solution can be deployed on a load-by-load basis, our non-asset-based customers have an extremely cost-effective way to track loads from pickup to delivery,” said Steve Blair, general manager, DAT Keypoint. “Our broker and 3PL customers can now offer their shippers 100% visibility, and gain the competitive advantage that goes with that.”
MacroPoint enables validated location updates without requiring in-cab tracking hardware. This enables DAT Keypoint users to provide load tracking for any carrier utilizing a cell phone.
“MacroPoint is excited by the opportunity to integrate our software directly with the DAT Keypoint interface,” said Bennett Adelson, president of MacroPoint. “This direct integration ensures that DAT Keypoint customers now have all the tools they need to enhance their freight tracking accuracy and address any shipping issues in real-time.”