Women in Trucking Association
Gold Partner Bridgestone Americas 1200x628

Women in Trucking, Bridgestone partner on gender equity

March 30, 2023
Women in Trucking has added the tire company as one of its Gold Partners. Bridgestone’s Executive Director TBR, LaTres Jarrett, will serve on WIT’s Board of Directors.

The Women In Trucking Association (WIT) has added Bridgestone Americas as its newest Gold Level Partner to strengthen its mission to encourage the employment of women in the industry, promote their accomplishments, and minimize obstacles faced by women working in trucking, according to a WIT press release. Bridgestone’s Executive Director TBR, LaTres Jarrett, will serve on WIT’s Board of Directors.

“At Bridgestone, we are committed to cultivating a culture that advances equity and embraces individuality,” said Jarrett. “I am thrilled to continue that mission as a member of the WIT Board of Directors, joining forces with my industry colleagues to further advance and promote diversity in the trucking industry.”

See also: Pre-Trip: Voie looks back on 16 years of WIT and toward the future

In 2022, the company was a Platinum Sponsor of WIT’s Accelerate! Conference & Expo in Dallas. Additionally, Bridgestone Strategic Operations Manager Samantha McCracken is a member of WIT’s Content Advisory Council.

“In 2022, Bridgestone Americas formed its DE&I Center of Excellence to cultivate an inclusive culture that advances equity and embraces individuality,” said WIT founder Ellen Voie. “Their commitment to DE&I in our industry exhibits the true value of their partnership with the Women In Trucking Association.”

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