Volvo Trucks North America
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Volvo Trucks extends sponsorship of America’s Road Team for 2023

Oct. 25, 2022
Volvo Trucks North America will continue to sponsor the team of elite drivers who serve as ambassadors for trucking, educating the public as well as government officials about the essential industry's safety and sustainability.

SAN DIEGO—Volvo Trucks North America will enter its 21st consecutive year as the exclusive sponsor of the America’s Road Team public outreach program in 2023. Peter Voorhoeve, president of Volvo Trucks North America, made the announcement at the American Trucking Associations’ (ATA) Management Conference & Exhibition in San Diego.

Created by the ATA in 1986, America’s Road Team travels the country each year representing the dedication, teamwork, and critical role of America’s 3.6 million professional truck drivers in moving the nation’s economy and improving quality of life, according to a Volvo Trucks press release. Volvo Trucks has served as the exclusive sponsor since 2002.

Nominated to serve two-year terms as captains of this exclusive group, the members of America’s Road Team are selected for their outstanding driving skills, advocacy for safety, and superior driving records—collectively logging millions of accident-free miles. The team serves to educate students, community groups, lawmakers, and government officials on driving safety as well as on the essentiality and sustainability of the trucking industry.

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“The professional drivers who make up America’s Road Team are the elite of their profession, and I am proud to honor them on behalf of Volvo Trucks North America,” said Voorhoeve. “As captains, these men and women represent the movers of our nation’s economy, and as we look forward to our 21st year as the exclusive sponsor, we salute their dedication to the values of safety and sustainability that are also at the heart of Volvo Trucks’ vision.”

In support of the 2023 America’s Road Team campaign, Volvo Trucks will continue to provide a fully loaded Volvo VNL 760. Powered by Volvo Trucks’ enhanced D13 Turbo Compound engine with Dynamic Torque, the VNL 760 features a 13-speed Volvo I-Shift automated manual transmission that enables optimum fuel efficiency without impacting performance. Innovative safety and productivity technology features on the VNL 760 include the Volvo Dynamic Steering system and Position Perfect steering configuration, in addition to Volvo Trucks Remote Diagnostics and Remote Programming services and the best-in-class Volvo Active Driver Assist safety system.

See also: FMCSA leader outlines strategy, addresses trucking safety loopholes at ATA’s MCE

Early next year, Volvo Trucks will celebrate and honor the America’s Road Team captains by hosting them at the state-of-the-art Volvo Trucks Customer Center in Dublin, Virginia, where the company’s products and innovations are showcased. The event will be highlighted by the truck handover ceremony.

“Volvo Trucks honors all the professional drivers who represent the hard work and values of the North American trucking industry as well as America’s Road Team for its commitment to spreading our message of safety and sustainability,” Voorhoeve said. “These professional men and women deserve our respect and recognition for all they do to deliver essential goods and materials safely and securely, day after day.”

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