Saying his team has become “a bit more constructive” on how supply and demand dynamics have improved this month, Knight-Swift Transportation CEO Adam Miller this week said the No. 3 company on the FleetOwner 500 list of for-hire carriers expects to make some price moves early this year that should begin to show come spring.
Speaking after Phoenix-based Knight-Swift reported its 2025 fourth-quarter results, Miller told analysts that the company, like many of its peers, generally saw activity fall off late after a projected surge of sorts fizzled out in November. But 2026 and its bid season have started with “far more constructive conversations with customers,” Miller said, adding that Knight-Swift will regularly push for contract rate hikes around 5%.
“We’re feeling a bit better about our ability to push rates in the bid season and maybe find some ways to even get some […] premium spot opportunities early in the first quarter,” Miller said, adding that it “has been some time since we’ve been able to do that.”
Those increases will take a little time to translate into a healthier bottom line for Knight-Swift, Miller noted, saying that this quarter is likely to be “a period where we feel better than we look in terms of the results.” But executives are growing more confident that margins will improve as 2026 progresses.
Miller’s comments about market conditions and Knight-Swift’s pricing ambitions were a bit bolder than those of Shelley Simpson, his peer at J.B. Hunt Transport Services, who said her team will be “prudent” in trying to push price increases. The comments from both CEOs were directionally very similar: Neither called a major market inflection, and both focused on costs, but Miller is more bullish on bid season.
On the cost side, CFO Andrew Hess said Knight-Swift, the largest trucking general freight operation in the U.S., has trimmed the non-driver head count of its truckload group—which brings in roughly two-thirds of revenues—by 5% and expects to save more money by merging the operations and brand of Abilene Motor Express, which the company bought eight years ago, into Swift Transportation.