NMFTA
Hall’s expertise is pivotal in enhancing the profiles of NMFTA leaders and positioning the organization at the forefront of industry discussions on cybersecurity and the creation of digital standards.

Transportation Transitions: New hires for NMFTA, SCC, and Fleet Advantage

Aug. 16, 2024
NMFTA, SCC, and Fleet Advantage name new leadership.

NMFTA promotes Marli Hall to director of public relations

The National Motor Freight Traffic Association recently promoted Marli Hall to director of public relations. 

"Marli's understanding of the supply chain and her dedication to NMFTA are invaluable," Caroline Lyle, chief marketing officer for NMFTA, said. "She has managed external communications to amplify NMFTA’s voice in the market. In her new role, she will develop and implement comprehensive communication strategies that effectively convey our mission across all media platforms.”

Hall’s track record in managing stakeholder relationships and her acumen in public relations have been instrumental in launching campaigns addressing industry issues such as less-than-truckload freight classification updates, digitalization standards, and trucking cybersecurity trends.

"My objective has always been to make a positive impact on the industry that I serve," Hall said. "I am looking forward to communicating with stakeholders on some of the most critical issues we face today.” 

Fleet Advantage welcomes Annie Steckroth as VP of strategic fleet solutions

Fleet Advantage recently added Annie Steckroth, CTP, as VP of strategic fleet solutions. With more than 18 years of experience in fleet management and business development, Steckroth previously served as the director of national accounts at asset-light transportation provider RXO and as a national account executive at FleetNet America by Cox Automotive.

In her new position, Steckroth will be responsible for advancing Fleet Advantage’s strategic initiatives and enhancing relationships with private fleet and for-hire carrier clients across the U.S. 

“We are thrilled to welcome Annie to our executive fleet solutions team, as her proven track record in the fleet management industry will greatly benefit our top corporate fleet clients,”  Hadley Benton, CTP, EVP of business development for Fleet Advantage, said. “Annie’s experience in providing tailored, consultative fleet management solutions will help our clients achieve their goals of lowering costs and improving their bottom line.”

See also: Transportation Transitions: New trucking leadership announced

Supply Chain Council hires Sarah Wiltfong as chief public policy & advocacy officer

The Supply Chain Council recently hired Sarah Wiltfong as chief public policy and advocacy officer. She officially joins the team on September 3. 

“Sarah’s policy experience, breadth of work, and relationships over a career dedicated to public service make her a perfect fit for this role, and we are thrilled to have her on our team,” Supply Chain Council CEO Josh Wood said. “The U.S. supply chain is critical to our economy, national security, and way of life, and to best fight for the policies that will strengthen it, we are building a world-class team with proven experience, subject-matter expertise, and determination to get the job done; Sarah is that leader and will be a huge part of our success.” 

In her new role with the Supply Chain Council, Sarah will lead all policy and advocacy initiatives for the organization. 

“I couldn’t be more excited to join the Supply Chain Council. I firmly believe in the council’s mission and I am incredibly honored to have been chosen for this role,” Wiltfong said. “I look forward to working with the board and membership to advance needed policies to protect the supply chain and enact lasting change. There’s a lot of work ahead, and I’m ready to hit the ground running alongside the Supply Chain Council’s amazing team to make things happen.”

About the Author

Jenna Hume | Digital Editor

Digital Editor Jenna Hume joined FleetOwner in November of 2o23 and previously worked as a writer in the gaming industry. She has a bachelor of fine arts degree in creative writing from Truman State University and a master of fine arts degree in writing from Lindenwood University. She is currently based in Missouri. 

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