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Parade integrates with TruckSmarter to enable broker-carrier transactions

Oct. 20, 2022
The software platforms' partnership will allow brokers to post loads and carriers and owner-operators to quickly book them for hauling.

Parade, a capacity management software for freight brokers, is integrating with TruckSmarter, a free load board that allows truck drivers to find and book work and manage their businesses. Now, TruckSmarter drivers can gain real-time access to leading freight brokers, and those brokers can use the Parade platform to expand their carrier network and quickly book freight with drivers via TruckSmarter, according to a Parade press release.

TruckSmarter helps carriers and truckers find freight faster with its free load board. Users can act on their own volition and search by a variety of filters, including weight, distance, rates per mile, price, deadhead, pickup/drop-off radius, and preferred brokers. TruckSmarter aims to maximize trucker capacity by providing carriers access to its same-day factoring program, where funds are instantly available through TruckSmarter-issued driver ecosystem-enhancing finance and banking tools.

See also: The data integration dilemma in trucking

Parade enables freight brokers to access TruckSmarter carriers through a single-click, zero-implementation integration. A freight broker can immediately post freight to the TruckSmarter load board and begin receiving digital quotes on loads from interested carriers. Carriers can see all the available loads and book them based on their preferences, reducing phone calls and manual activities. With the partnership, TruckSmarter carriers can get more bookings, while Parade freight brokerage customers get access to more carriers through the integration.

“We’re excited to partner with Parade to expand the ecosystem of opportunities for truck drivers and put power in their hands as business owners,” said Daniel Kao, co-founder & CEO of TruckSmarter. “Parade provides the much-needed backbone for freight brokers to help them meet drivers where they are.”

“Our partnership between TruckSmarter and Parade enables freight brokers more digital access to carriers to find more capacity and to expand their carrier networks,” said Anthony Sutardja, CEO and co-founder of Parade. “We are thrilled to work with partners that enable everyone in freight to work smarter, better, and faster.”

"There's a sense of security you find with TruckSmarter that you can't find with other load boards due to their invite-only system,” said Matt Newcomb, manager of carrier development at ARL Logistics. “We can breathe easy knowing their quotes and carriers are not a part of the same logistics jungle most brokers are accustomed to.”

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