J & J Snack Foods Corp announced that The ICEE Co, its frozen carbonated beverage distribution unit, has acquired the Slush Puppie branded business from Dr Pepper/Seven Up Inc, a Cadbury Schweppes Americas Beverages company.
Slush Puppie frozen non-carbonated beverages are sold through an established distributor network to more than 20,000 locations in the United States, Canada, and certain international markets. Sales of the Slush Puppie business were about $18 million in 2005.
Gerald B Shreiber, president and chief executive officer of J & J Snack Foods, said, “We plan on continuing to use Slush Puppie's existing distribution system, which includes 85 independent distributors, and selling unique brands such as Hawaiian Punch.”
